Foundry GTM Toolkit

The Pipeline Coverage Calculator.

Board-relevant math on whether your pipeline will hit quota this quarter. Enter 6 numbers. See your coverage ratio against B2B SaaS benchmarks, plus what needs to happen this week to close the gap.

01
Enter your 6 numbers
Quarterly quota, closed already, average deal size, win rate, open pipeline, days remaining.
02
Read your coverage
Coverage ratio flagged against B2B SaaS benchmarks. Poor / Average / Good / Great, per your motion.
03
Get a prescriptive read
Specific gap-to-quota in dollars, weekly new pipeline required, and the top 3 moves for the tier you're in.
Your inputs
Current quarter
Quota + Pipeline
$
The number the board is holding you to this quarter. Not annual โ€” quarterly.
$
Closed-Won deals from Day 1 of this quarter until today. Zero if none yet.
$
Total value of all qualified open deals (Discovery through Negotiation stages). Exclude Prospect and unqualified.
$
Annual contract value of your typical won deal. Rolling trailing 12 months.
Motion + Timing
%
Percentage of Qualified opportunities that end Closed-Won. Rolling trailing 12 months.
days
Days from Qualified to Closed-Won on average. Used to check if new pipeline can close in time.
days
Working days left before quarter-end. Roughly 90 at start, 45 mid-quarter, 30 in month 3.
Your coverage
Live calculated
Gap to Quota
-
Dollars still needed to hit quota this quarter.
Enter data
Required Pipeline
-
Gap / win rate. This is 1x coverage โ€” the bare minimum.
Enter data
Coverage Ratio
-
Current open pipeline divided by required pipeline. Higher is safer.
Enter data
Deals Needed
-
Wins required (gap / average deal size).
Enter data
Weekly New Pipeline Needed
-
Additional pipeline to add per week to hit the coverage bar.
Enter data
Cycle Risk
-
Can new pipeline entering today close before quarter-end?
Enter data
B2B SaaS benchmarks ($1-30M ARR)
Coverage tiers

Standard coverage bars across mid-market SaaS. Your motion may shift these โ€” enterprise typically needs higher coverage than SMB due to longer cycles and higher deal variance.

Metric
Poor
Average
Good
Great
Coverage Ratio
< 3.0x
3.0x – 4.0x
4.0x – 5.0x
5.0x+
Win Rate (SQL to Won)
< 15%
15% – 25%
25% – 35%
35%+
Your diagnosis
Prescriptive read
Coverage Diagnosis
Enter your 6 inputs above and I'll generate a personalized diagnosis of your pipeline coverage. Prescriptive top 3 moves for your tier.

Broken coverage isn't a top-of-funnel problem alone.

A Foundry Diagnostic identifies which levers are dragging your coverage โ€” motion, win rate, cycle length, or rep discipline. A Foundry Playbook designs the operating system that your team runs that keeps coverage predictable quarter after quarter.

Book a 30-min call Or take the 2-minute Foundry Scorecard for a custom engagement recommendation โ†’